Thursday, October 20, 2011

Etsy Treasuries...Why Do Them? And How You Can Help!

I recently read a comment in my EtsyGreetings group that helped me to realize why I have been doing treasuries on Etsy for a while now.  I want to add it to my blog so that I can look back at it and also help readers to realize what you can do to help out too! Thanks in advance to Laura from PetScribbles for this "tutorial for newbies" if you will.  I am not a newbie and I still think it is awesome!


I wanted to mention a few key treasury tips, just for those perhaps
newer to treasuries who might not know this info... 

When you're in a treasury, there are several steps you can take to help
the treasury get noticed more. While it is true that Etsy doesn't ever
seem to put a treasury of all one product (i.e. greeting cards) on their
front page, that doesn't matter too much. There are many ways for this
treasury to be seen by potential shoppers anyway. 

Think about what the viewer stats could be if each featured seller in
the treasury would: 

1) post and share it on their Facebook pages; or hit the "like" Facebook
button right on the treasury page. (Your followers will see this in
their news feeds, might be interested to check it out. 

2) tweet about it on Twitter. Again - garner more interest for the
treasury, more views. 

3) post it on your blog, if you have one, to show off your card included
among many great choices. 

And these last two steps are things you can do right on the treasury page: 
4) leave a comment about the treasury (and of course thank the treasury
curator). 

5) click on EVERY item featured. Even if you aren't that interested,
although it is always fun to look more closely at what our fellow team
members are creating. 

6) click on the "heart" to favorite the treasury. This (the treasury) is
then seen by members of your Etsy Circle. More viewers. 

"Hotness" in the Etsy treasuries = popular treasuries receiving lots of
views and clicks and hearts. And the clicks mean how many times someone
clicked thru to one of the items featured. 

In conclusion, if everyone in your treasuries - that's 16 Etsy sellers -
did the above steps, the amount of views and clicks has the potential to
be quite large. That moves the treasury up in the Treasury rankings. It
doesn't take long to do at least some of these steps, if you can't do
all of them. Many buyers look at the treasuries for shopping ideas. Yes,
they can use the search box, but some also like to browse the first few
pages, naturally getting sidetracked along the way as they see something
awesome that catches their eye. If we can catch their eyes early on,
that only benefits all of us as a team!  Plus, Etsy admin are always
trolling the treasuries for their own ideas of what to include in their
emails too. 

Hope this helps any newbies! 
Hugs,
Laura @ PetScribbles



Thanks again...
Holly


P.S. Here's this weeks latest EtsyGreetings Treasury I made to highlight our 52 Weeks of Mail Event!
http://www.google.com/url?sa=D&q=http://www.etsy.com/treasury/NTIzMTAzNnw5MjUwMDk4NjY/hollycraft-picks&usg=AFQjCNGEte4BtLPg53tmgjR9F0a0VPR8oA



2 comments:

  1. Glad I could help, Holly! I wish everyone would do at least some of these things when they are included in a treasury on Etsy. It is sad to me when I see treasuries - thankfully not often - where there are only 5 comments. Artists and sellers who are fortunate to have their item included in a treasury should at the very least say thanks and offer a comment. :) I'm off my soapbox now! LOL

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